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Universal: Let's Stamp Out $1 Movie Rentals
Movie Marketing Madness found this 12/16/2008 on cinematech.blogspot.com
The Journal has a great piece today about Universal's campaign against Redbox, a company that operates 12,000 DVD rental kiosks in the US. The basic issue is that while consumers love renting movies from the kiosks for $1, Universal feels that, A, the kiosks threaten important partners like ...